Burroughs Wellcome Fund – Direct Mail
This piece uses a die-cut around the “Eye of Horus” classic symbol of Burroughs Wellcome to let the recipients know they are invited to a very special event. This is NOT your off the shelf invitation. Burroughs Wellcome Fund’s direct mail design as unique and special as the event and people attending.
Earthy typography and color choices help brand the Burroughs Wellcome Fund. The Burroughs Wellcome Fund is a private, independent biomedical research foundation based in Research Triangle Park, North Carolina, so we wanted our invitation reflective of the professionalism of Burroughs Wellcome Fund and organic approach to science that the company takes.